About Us

SWI Stylish is an ethnic fashion brand based in Amritsar, Punjab, bringing authentic Kashmiri shawls, Phulkari dupattas, Kani shawls, Jamawar shawls, Nehru jackets, embroidered kaftans, and more to customers across India and worldwide.

 

Founded with a passion for preserving the rich textile heritage of Kashmir and Punjab,

SWI Stylish products are inspired from the works of skilled artisans who use traditional craft techniques — including Aari embroidery, Kani weaving, Phulkari threadwork, and Jamawar weaving — to create each piece by hand.

 

Our retail store is located at 3 Katra Sher Singh, Amritsar, Punjab 143001, open Monday to Saturday, 10:30 AM to 7:30 PM. We also ship across India and internationally with free shipping on all orders over Rs 2000.

 

At SWI Stylish, we believe fashion is most meaningful when it is rooted in culture, crafted with care, and delivered with love.